All work

UI/UX · E-commerce

Tedehs Fashion

A responsive fashion storefront designed for confident browsing and quick buying

Tedehs Fashion interface preview
Role
Product designer — UI, UX, design system
Tools
Figma
Year
2025

Overview

A conceptual e-commerce experience covering home, search, product detail and bag — with a consistent component set across every screen.

The challenge

Shoppers abandon carts when sizing, price and delivery are unclear. The brief was to make those three answers impossible to miss.

Approach

  1. 01

    Built a category rail plus 'On Sale' and 'Popular Products' sections for fast scanning.

  2. 02

    Placed price, size selection and delivery terms above the fold on product detail.

  3. 03

    Designed a persistent bottom navigation so Home, Explore, Bag and Profile stay reachable.

  4. 04

    Standardised cards, buttons and type scale into a reusable set of components.

Screens

Tedehs Fashion screen 1Tedehs Fashion screen 2Tedehs Fashion screen 3

Outcome

A storefront that reads clearly on small screens and gives the shopper every answer before the Add to Bag decision.

View the design file on Figma

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